We will always strive to protect the trust of our customers, colleagues, and stakeholders by consistently doing the right thing.

We openly share the thinking behind our decisions, clearly explaining the "why" and "how" to build understanding and alignment.

We understand the stakes in deciding to do business with Ambient; we take that responsibility seriously.

We go the extra mile to get it right.

We explore boldly, experiment frequently, and rapidly iterate. We embrace learning and aren’t afraid to discard ideas that don’t meet our high standards.